Applied Measurements Ltd. - PRODUCT NEWS

Applied Measurements are no chicken when it comes to weighing challenges.

The Challenge - Design a weighing system to accurately measure the weight of birds maximising poultry farming profitability.

Supermarkets demand that poultry farmers supply fixed weight-priced birds. If the birds supplied are less than the specified weight, the supermarkets will deduct monies from the final payment. If the bird's weight exceeds the tolerance allowed, then the farmers lose money as there is no extra payment for larger birds.

Poultry farmers need to accurately weigh the birds to ensure they meet the correct specification and adjust the bird feed mix accordingly.

Solution - OBU Series of Single Point Load Cells

Mark Thorp, Technical Director at CF Whaler a provider of environmental controls for the agricultural industry comments,
"We selected the OBU series load cells from Applied Measurements because they provide us with the accuracy, long term stability and environmental protection that our weighing systems require - at an excellent price."

Key Features:
* High Accuracy <±0.03%/Rated Capacity - guarantees correct weight of birds
* Long Term Stability
* Low Cost
* Moment Insensitive
* IP65 Environmental Protection (IP67 optional) - perfect for dusty and wet conditions of the agricultural industry
* Aluminium Construction - light weight and low cost
* Customised Versions Available
* IP67 Environmental Protection Optional - Ideal for Agricultural Industry

CF Whaler's STICK bird weighing system uses a OBUG-10kg single point load cell mounted at the bottom of a tunnel shaped platform, ensuring only one bird is being weighed at a time. The bird's weight is recorded automatically by capturing individual weights and calculating an average. The OBU series are robust, accurate load cells that can be sealed to IP67 for damp and wet conditions (IP65 sealing as standard), perfect for agricultural environments.

Cost Effective
The OBU series of single point load cells are moment insensitive meaning only one unit is required centrally positioned to make a weighing system, making this a very cost-effective solution. As Peter Lewis Applied Measurements' Managing Director explains "The design of the OBU combined with the volume manufacturing techniques used to build this series of load cells makes it an ideal solution for applications in which low forces are to be measured within a tight budget."

Maximise Profitability
A larger OBUC-100kg single point load cell is used within CF Whaler's STICK feed hopper/blender system. The OBUC load cell is mounted across the top of the feed hopper, with the feed weigher suspended from the load cell. This unit is provided with sense wires to compensate any voltage drops along the load cell cable. An amplifier connected to a remote computer with digital display and joystick controller, allows the farmer to adjust the bird feed mix to the optimum level, once again maximising profitability for the poultry farmer.

Available in 1 Week
"We need to respond very quickly to requests from poultry farmer customers who often need weighing units very quickly. Applied Measurements deliver load cells to us often at very short notice, within one week on some occasions." Mark Thorp of CF Whaler.

The OBU series of single point load cells can be supplied in 1 week on their own or calibrated as a complete system with a wide range of instrumentation. Customised versions with dimensions and fittings allow replacement of obsolete units or specific applications.

It has been 15 years since we were first contacted by CF Whaler and we are proud to say we are still supplying them with the same OBU series of single point load cells. If you have a weighing challenge for us please contact us at or +44 (0) 118 981 7339.

About Applied Measurements Ltd
Applied Measurements Limited offers a comprehensive selection of transducers based on strain gauge technology. Our product range includes sensors to measure load, pressure, torque and displacement. In addition, a custom transducer design service and strain gauge bonding facilities are also available.
To support the transducer range, a variety of analogue and digital instrumentation is available including high resolution, high speed and RS232/485 equipped signal conditioners and indicators, as well as portable battery powered indicators with integral data-logging, enabling us to offer complete systems with calibration traceable to UKAS standards.
In addition to our comprehensive range of 'standard' transducers, we also have the capability to design, develop and manufacture custom devices to meet specific needs. Our expertise is based on bonded strain gauge technology, which is carried across our complete line of transducers. Our involvement in your project can be at any stage, from development and design, through prototypes, testing and into full production.

For more information, please contact :-

Applied Measurements Ltd.
Tel: +44(0)118 981 7339
Fax: +44(0)118 981 9121

May 2015

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