Trident Exhibitions Ltd. - PRODUCT NEWS


Organiser and Publisher join forces to run exhibition

A major exhibition organiser and a leading publishing house have joined forces to run the national exhibition for sensors and instrumentation. The announcement of a partnership by Trident Exhibitions Ltd and Datateam Business Media Ltd brings together the expertise of two companies with years of experience in this field.

Trident Exhibitions Ltd, event and conference organisers for over 30 years, and Datateam Business Media Ltd, publisher of 30 trade magazines including 12 titles in the industrial sector such as Instrumentation and Automation, will now jointly run a focused national event.

"This partnership can only benefit the industry providing a focused exhibition targeting a dedicated audience," said Helen Thewlis, Managing Director, Trident Exhibitions Ltd. "We have many years experience in running dedicated events alongside each other at the NEC and are happy to come together with Datateam to run a sensors event. Trident has worked closely with Datateam for our successful Mtec and Instrumentation shows in the past so this partnership is a logical extension of this successful relationship."

For 2012 Trident will focus its efforts on this joint enterprise and therefore the Sensors & Systems show at Silverstone this October will not take place. Trident and Datateam will work together on the Sensing Technology exhibition at the NEC on 25th and 26th September, and will announce the new show for 2013 at this event.

Kathy Ambrose, Publishing Director, Datateam Business Media Ltd said: "This partnership has been built on mutual respect and understanding of the market. The UK needs a major sensing & instrumentation event and together we can provide that. The future looks very exciting."

About Trident Exhibitions Ltd
Trident Exhibitions has traded successfully for over 40 years and has developed the skills and experience to organise and promote focussed exhibitions for a wide variety of industries. Trident Exhibitions prides itself on being accessible, able to listen and react to the markets it serves, as well as providing a high standard of customer service for both exhibitors and visitors alike. This friendly approach, coupled with continuous research into new industries and fields to exhibit within all contribute to Trident’s continued success. A family run organisation, the company’s portfolio includes both national and regional technical exhibitions and more recently public consumer events.
For more information visit

About Datateam Business Media Ltd
Datateam Business Media is a modern and dynamic publishing house with a portfolio of over 30 publications and a capability for handling every aspect of magazine production.

Established in 1984, the company has focused predominantly on the business to business sector, although recent acquisitions and publication launches have broadened its base considerably.

The company is split into four divisions: Retail, Specialist, Leisure and Industrial. Further capabilities include: Handbooks & Directories, Events, Contract Publishing, Pre-Press Services, Direct Mail, Digital Publishing Solutions and Website Design.
For further information visit the company's website at

About Sensing Technology 2012
Now firmly established as the UK's only dedicated national sensors, test, measurement & instrumentation event, Sensing Technology 2012 takes place on Tuesday 25th and Wednesday 26th September and for 2012 is co-located with six other exhibitions making this the biggest industrial event of the year.

For those looking for new products or simply the latest information, with the enhanced Sensing Technology 2012 exhibition, everything needed will literally be under one roof – from sensors, test and measurement equipment, and other types of instrumentation to interesting seminars and knowledgeable professionals. The Sensing Technology exhibition is now in its third year and each has evolved to meet the demands of both exhibitors and visitors.


Trident Exhibitions Ltd.
Helen Thewlis
T: +44(0)1822 614671

Datateam Business Media
Kathy Ambrose
T: 01622 699129
Issued on behalf of Trident Exhibitions Ltd. and Datateam Business Media by
Copidate Technical Publicity
Tel: +44(0)1902 700973

For more information, please contact:-

Helen Thewlis
Trident Exhibitions Ltd.
West Devon Business park, Brook Road, Tavistock PL19 9DP
Tel: 01822 614671 Fax: 01822 614818

July 2012

Home - Website - Search - Suppliers - Links - New Products - Catalogues - Magazines
Problem Page - Applications - How they work - Tech Tips - Training - Events - Jobs